Unmuting voices with Fatima, an ethical approach to research

Excluded people are often overlooked, not asked for their opinion or someone else speaks on their behalf. To tackle this, we created an ethical research platform called Fatima.

Fatima’s mission is to enable every person in the world to have their voice heard, to create a safe and comfortable research experience, and use the information shared to create a better world for them, and those around them.

An ethical approach to research

Fatima promises participant safety, comfort and respect

Through a simple phone call or in-person via our simple app, any respondent can participate knowing that from data collection to data destruction, their rights, wellbeing and safety are at the heart of the experience.

Flexible, multi-media surveys

Fatima collects qualitative and quantitative data in the form of single-code, multi-code, text, photo and audio responses.

Conduct research remotely, or in person

Fatima is designed to reach the most excluded. You can conduct research in-person or remotely. Fatima's remote data collection feature can reach anyone via a simple phone call. No smartphone, internet, or data required from the respondent.

All of that, and much more...

  • Native Android app for in-person research
  • Skip rules to customise the interview journey
  • Probing for exploratory interviewing
  • Conduct interviews in multiple languages
  • Enhanced consent for underage participants
  • World-class informed consent
  • Customisable roles and permissions
  • Automated analysis for each response
  • Tagging at interview or analysis stage
  • Safeguarding and alerting
  • Automated transcription in 5 languages
  • Automated translation in 5 languages

Join Malala Fund, Care International, The Young Foundation, and more

Fatima is used by leading social impact organisations to conduct ethical research with some of the world’s most excluded communities. If you would like to find out how Fatima can help you, request a demo.