/Usability testing

Usability testing services for impactful product design

We conduct usability testing that ensures products meet real user needs efficiently. Our approach involves blending empathy with evidence to identify and resolve accessibility challenges before they become barriers. Whether it's testing for inclusivity or refining systems design, we emphasise the user's journey and experience within every interaction, guaranteeing solutions that work seamlessly in diverse environments.

How we help

We test for more than just usability; we validate the entire user journey. Although not exhaustive, here are the core elements of our usability testing service where we excel:

  • User experience assessments
    Evaluating interactions to enhance satisfaction and efficiency.
  • Accessibility auditing
    Ensuring inclusive access, particularly for those historically excluded.
  • Prototype testing
    Validating initial product ideas and interfaces conclusively.
  • Contextual inquiry
    Understanding user environments to meet specific needs.
  • A/B testing
    Measuring variations to determine optimised solutions.
  • Scenario-based user testing
    Applying real-world situations to examine product resilience.
  • Remote usability testing
    Enabling global participation in the testing process.
  • Data-driven insights
    Informing design modifications with concrete evidence.
  • Heuristic evaluations
    Applying expert assessments to uncover usability issues.
  • Usability reporting
    Providing actionable feedback for continuous improvement.

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The HIA team are incredible at what they do — facilitators are so practised, thorough with the framework and have the ability to quite quickly develop an understanding of the problem at hand and be able to nudge, push, provoke as and when required. It's something I am in absolute awe of. Thank you for all that you do!

Girl Effect India Team